Pidgin Restaurant Logotype

Project: Pidgin Restaurant

Brief: To create an identity for Pidgin, a cultural fusion restaurant.

Rationale: In the original concept, I wanted to create an ambigram, however through further exploration with the client, we opted for a cleaner, more easily read custom logotype that retains some ambigram and mirroring elements. The final concept is an effort to visually encapsulate the means of "Pidgin" as a language.
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